What does every home seller want?

The right price, the right exposure, and the best deal.

Home Marketing Plan

When you’re ready to take the next step toward selling your home, The Reid Team is here to help, with services designed to maximize your success. We’re experts when it comes to this market, and we’ll use our years of experience and technology-driven approach to get your home sold for the most in the least amount of time!

Below, we’ve listed everything we can do for you, from initial strategies to coordinating your move.


Reid Real Estate Group Connecticut Home Sale Services

Pre-Listing Services

  • Local real estate market analysis
  • Property preparation advice
  • Pricing strategy
  • Staging advice

Property Marketing

  • Professional property photography
  • For Sale sign
  • MLS listing with up to 40 photos, with distribution to all major online property showcase services such as Zillow, Realtor.com, Trulia, homes.com and hundred of others
  • Property marketing video and 3D virtual tour (when appropriate) with heavy online distribution
  • Heavy social media exposure and regular rotation on social media  including Facebook, Twitter, Linked In, etc.
  • Professional SEO optimized agent website, featuring your property listing

Property Showings

  • 24/7 live and online scheduling to accelerate showings
  • Detailed feedback reporting

Listing Activity Reporting

  • Weekly seller updates (or as requested)
  • Analysis of traffic statistics
  • Collect and analyze agent and buyer feedback
  • Regular price analysis and adjustments based on market demand and feedback

Dedicated Buyer Specialists to Maximize Every Buyer Lead

  • Quick, consistent follow up on buyer leads for your home
  • Near instant response to qualify leads and get buyers in the door
  • Lender partners on-hand to quickly pre-qualify possible buyers

Dedicated Administrative Professional

  • Specialized, dedicated staff to micro-manage every transaction detail
  • Impeccable paperwork and document management

Expert Sales Negotiations

  • Evaluation of all offers/terms/financing methods
  • Counteroffer negotiations
  • Contract preparation
  • Clarification of final terms and conditions

Short Sale Negotiations (if applicable)

  • Short sale package document preparation, review and submission
  • BPO scheduling
  • Advice on all debt settlement and lien release negotiations with lender loss mitigation department
  • See my full short sale seller services

Pre-Close Preparation

  • Document review and coordination
  • Oversee repair and vendor services


  • Review closing documents
  • Resolve last minute items
  • Complete transaction


  • Coordinate move
  • Assist with post-closing issues